Canadian Cancer Society is extremely disheartened with the Nova Scotia Government’s reversal on proposed flavoured tobacco legislation

05 November 2014

Halifax -

The Canadian Cancer Society was astonished with the Nova Scotia government’s decision today to remove the ban on flavoured tobacco from Bill 60.

Bill 60 aimed to regulate the sale and use of e-cigarettes, waterpipes, and flavoured tobacco. Today, the provincial government announced that Bill 60 would no longer address flavoured tobacco or flavoured e-cigarettes.

“We are extremely disheartened by government’s knee jerk reaction on this issue,” says Barbara Stead-Coyle, CEO of the Canadian Cancer Society Nova Scotia Division. “Before the Law Amendments Committee, the only opposition to a ban on flavoured tobacco came directly from the tobacco industry. In our experience, when the tobacco industry opposes a measure this strongly and mobilizes this quickly, we’re on the right track. It’s disappointing to see government cave to the tobacco industry.”

“This was an opportunity for Nova Scotia to take a leadership role in Canadian tobacco control. The mission of the Canadian Cancer Society is to ‘stop cancer before it starts.’ We will never stem the tide of increasing cancer deaths and the associated health care costs, if governments don’t step up to the plate on preventative health care, by addressing issues like flavoured tobacco,” says Stead-Coyle.

The National Youth Smoking Survey (2012-13) found that in Nova Scotia 48% of high school students who use tobacco products use flavoured tobacco.

“The evidence is clear. Tobacco products that taste like strawberry and chocolate in flashy packaging are attractive to children and encourage them to experiment with tobacco and nicotine,” says Kelly Cull, Manager, Government Relations, Canadian Cancer Society Nova Scotia Division.

“We are also very concerned about youth use of e-cigarettes and that there will be no action on e-cigarette flavours appealing to youth such as bubble gum and cotton candy,” says Cull.

About the Canadian Cancer Society
The Canadian Cancer Society is a national, community-based organization of volunteers whose mission is to eradicate cancer and enhance the quality of life of people living with cancer. Thanks to our donors and volunteers, the Society has the most impact, against the most cancers, in the most communities in Canada. Building on our progress, we are working with Canadians to change cancer forever. For more information, visit or call our toll-free bilingual Cancer Information Service at 1-888-939-3333 (TTY 1-866-786-3934).

Media contact information:
Heather Creighton Spriet
Senior Manager, Marketing and Communications
Canadian Cancer Society Nova Scotia Division
T: 902-423-6183