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“GivingTuesday” launches in Canada

02 December 2013

Manitoba -

As Manitobans flock to the shopping malls preparing to celebrate the holidays, the Canadian Cancer Society is encouraging people to take a moment during this season of giving and consider how they can help someone battling cancer.

“The holiday season can be a real rush for everyone,’’ said Mark McDonald, Executive Director of the Canadian Cancer Society, Manitoba Division. “Before we get too caught up in the craziness of the holiday season it is good to consider the impact each of us can have when we help others.”On Tuesday, December 3, Canada will initiate the first national day of charity – GivingTuesday – which encourages people to find ways to give back to charitable– which encourages people to find ways to give back to charitable causes that are important to them, whether through donations or volunteering their time.

This holiday season, approximately 33,500 Manitoba families will come together as a loved one battles cancer. While these families are in the fight of their lives, they rely on the support of Cancer Society programs and services to help them get through.

“GivingTuesday is a day to focus on others,’’ McDonald said. “A gift to the Cancer Society can fund rides to and from treatment for cancer patients in over 50 Manitoba communities, and it can help us continue to fund more research into childhood cancer than any other charity in Canada.

“Our donors fuel the fight against cancer throughout the year and every dollar donated enables the Cancer Society to prevent cancer, improve survival rates and provide support for those living with the disease.”

Almost half of all Canadians are expected to develop cancer in their lifetimes and it is the leading cause of death in this country. That is why the Cancer Society continues to fund more research than any other national charity and provide front line services and programs to support cancer patients and their families.

To make a difference today, visit www.cancer.ca and make a donation.

About the GivingTuesday

GivingTuesday started last year in the United States when the 92nd Street Y, led a partnership that included the United Nations Foundation. Over 2,500 partners came together to encourage people to be charitable before Black Friday and Cyber Monday which traditionally kick off the holiday buying season. In Canada, GivingTuesday was initiated by CanadaHelps and the Canadian Cancer Society is happy to be a participating charity.

About the Canadian Cancer Society

For 75 years the Canadian Cancer Society has been with Canadians in the fight for life. We have been relentless in our commitment to prevent cancer, fund research and support Canadians touched by cancer. From this foundation, we will work with Canadians to change cancer forever so fewer Canadians are diagnosed with the disease and more survive. When you want to know more about cancer, visit our website at cancer.ca or call our toll-free bilingual Cancer Information Service at 1-888-939-3333.

For more information, please contact:

Jason Permanand

Communications Manager

Canadian Cancer Society

Manitoba

Phone: 204-990-4310